I design for people and needs that are easily overlooked: patients who dread mealtimes, truckers alone above 4,500 m, students with nowhere to put stress down, children caught between toys that are too simple and instruments that are too hard.
Hi, I’m Zhang Wenyu. I graduated from Communication University of Zhejiang in Digital Media Art, specialising in interaction design, and I’m currently involved in human–computer interaction (HCI) research.
I’m curious by nature: I like observing everyday life and exploring different fields, and outside design I do photography, calligraphy and running. I’m used to finding questions worth thinking about in daily life.
Rather than chasing technical novelty for its own sake, I care more about people and needs that are easily overlooked, such as the difficulties of specific groups, emotional wellbeing, and the relationship between people and technology. I want to combine the empathy of design with the ability to build, so that good ideas don’t stay as concepts but actually improve people’s lives.
Communication University of Zhejiang BA, Digital Media Art · Sep 2022 – Jun 2026 GPA 3.84/5.0 · average 88.40 · top 5%, outstanding graduate
The Hong Kong Polytechnic University International Summer School, Fashion and Beauty · Jul – Aug 2025 · grade A−
Honours
National Scholarship (top 0.2%), Ministry of Education, 2024–2025
Merit Student Award · First-Class Academic Scholarship · Student Service Scholarship, 2024–2025
Experience
Interaction Product Manager (intern) · Horizon Continental Technology, Shanghai · Jan 2026 – present In-vehicle HMI and interaction flows for intelligent driving; scenario analysis and journey mapping for smart cockpit functions.
Media & Experience Design · Zhejiang Media Group & Henan Broadcasting System · Jul – Sep 2024 TV programmes and documentaries with 500K+ cumulative viewers.
Curator · VR exhibition Ancient–Modern Conjectures: Departure, CUZ main exhibition hall · May – Jun 2025
Oral History of Korean War Veterans · National Social Science Foundation project · Dec 2023 – Jan 2024 On-site interviews, cinematography and editing; recordings included in the national research archive.
Selected awards
China Creative Challenges Contest (19th), national level: First, Second and Third Prize
ICCC International University Student Cultural Design Competition (China, 2024): First Prize
ICAD International Contemporary Youth Art & Design Competition (2025): Silver ×1, Bronze ×3
SGADC Singapore International Art & Design Competition (2025): Bronze ×4
BICC China–Britain International Creative Competition (2025): Bronze ×3
Calligraphy is a long-term practice of mine: classical poetry in small regular script, the brush on everyday objects, and lettering for film titles, where a few strokes have to carry the mood of a whole story.
On paper
古詩詞選鈔 · selected classical poems in small regular script, gold-flecked paper · April 2025古詩詞選鈔 · the same selection mounted in four columns · April 2025棠花含笑 · running script
On everyday objects
Oil-paper umbrella: ink bamboo and a line of verseRound fan: 輕舟已過, a boat between mountainsPhone case: swallows and running script
Film-title lettering
重慶森林 · Chungking Express花樣年華 · In the Mood for Love红高粱 · Red Sorghum乱 · Ran
On the clothesline · Deep Sea Drifters
Fashion & material exploration · group project · The Hong Kong Polytechnic University International Summer School, Fashion and Beauty course · Jul – Aug 2025
Inspired by the ocean and the creatures in it, with jellyfish as the main reference for its flowing, transparent structure. We worked with blue organza ruffle lace, corrugated mesh, nylon net scalded with fish-scale film, pearl-wave lace and hand-kneaded paper. A basic white dress became a sea-inspired gown with a diagonal blue hem and an abstract ruffled organza top; a jellyfish hat was built from paper and iridescent fabric with a glue gun, and the second outfit was embellished with beads, rhinestones and hand-sewn fabric flowers.
Final lookMood board, drafts and fabric boardMaking processOutfit photos
